Imagery and Text: A Dual Coding Theory of Reading and Writing - Paperback

Imagery and Text: A Dual Coding Theory of Reading and Writing - Paperback

SKU: 9780415898485
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by Mark Sadoski (Author), Allan Paivio (Author)

Imagery and Text explains the major aspects of both reading and writing from the influential and empirically sound Dual Coding Theory of cognition. Thoroughly updated and revised, the Second Edition is still unique in applying this perspective to all of the central issues of literacy.

Author Biography

Mark Sadoski is Director of Educational Development and a Professor in the Department of Humanities in Medicine at the Texas A&M Health Science Center College of Medicine and a member of the Department of Educational Psychology and the Department of Teaching, Learning, and Culture at Texas A&M University.

Allan Paivio is Emeritus Professor of Psychology, University of Western Ontario, Canada.

Number of Pages: 168
Dimensions: 0.4 x 8.9 x 6 IN
Publication Date: December 18, 2012
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by Mark Sadoski (Author), Allan Paivio (Author)

Imagery and Text explains the major aspects of both reading and writing from the influential and empirically sound Dual Coding Theory of cognition. Thoroughly updated and revised, the Second Edition is still unique in applying this perspective to all of the central issues of literacy.

Author Biography

Mark Sadoski is Director of Educational Development and a Professor in the Department of Humanities in Medicine at the Texas A&M Health Science Center College of Medicine and a member of the Department of Educational Psychology and the Department of Teaching, Learning, and Culture at Texas A&M University.

Allan Paivio is Emeritus Professor of Psychology, University of Western Ontario, Canada.

Number of Pages: 168
Dimensions: 0.4 x 8.9 x 6 IN
Publication Date: December 18, 2012

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We offer free returns within 30 days. All you have to do is fill out the return slip that you received in your package and stick the prepaid label on the package.Please note that it can take 2 weeks for us to process your return. We will do our best to complete this process as soon as possible.

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This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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